Tuesday, May 27, 2008

purple cows in FLORIDA

Casinos tattoo their web address "GoldenPalace.com" on 100 cows and have them graze in a field located near a major highway in the Sunshine State. The casino went above and beyond the call of duty when they painted several of the cows purple, as a literal interpretation of author Seth Godin's "purple cow" marketing analogy. Godin equates the advertising world to a sea of grazing cows, and that it takes a purple cow to see your brand amid today's marketing clutter.PETA (People for the Ethical Treatment of Animals) is fully onboard with the campaign as some of the cows carry the message "Go Veg," supporting PETA's views on vegetarianism. In marketing ,im always looking at what product is a purple cow... When you see any purple cow products and your not drinking ---let us know.... buzzirk

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